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The Hearing Healthcare Information You Need

“The information you need to make informed decisions about your hearing”

Struggling to hear people clearly, arguing over the volume of the TV? Avoiding going to places because it is too difficult to understand what people are saying? You are not alone, many people like you have similar problems, it's not about the volume, it's about clarity, and if people stopped damned mumbling you would be doing fine! Does that sound a bit familiar?

Being able to hear and communicate with ease makes a massive difference to our lives and our well-being, something that we do not realise until we have a problem. We believe that everyone should have the pleasure of hearing well and the benefits it brings to their lives. 

Finding out what to do about it is when the problems start. You are faced with a load of technical gobbledygook that you need to try to decipher before you can make decisions. We think we can fix that problem.

We have extensive experience in the hearing profession, one of us as a customer and the other as both a hearing professional and a sales manager in a hearing aid manufacturer. We want to share our knowledge so that we can equip people with hearing loss with the information they need to make good decisions about their hearing and their treatment. 

We also have extensive experience with Independent hearing professionals across the world; we want to share our knowledge of them, their commitment to delivering the best hearing aids and the best care. We think that they should be rewarded for their ethos and ideals and you need the information about professionals who are committed to their customers.

What Can We Help You With?

We've been writing articles about hearing aids, hearing loss, tinnitus, wax removal and all other ear-related things for over 15 years.

Latest News & Information From Our Blog

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Seven Possible Channels For Hearing Aids Sales in 2022

As I said in the last article, 2022 will see a major change in the opportunities to purchase hearing aids in the US. I believe that there will be seven possible hearing aid purchase models available to consumers in the US. I also think that those models will spread globally over the next few years. Let's take a look at the possible models and the choices that consumers may have available to them.

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Getting a Hearing Aid Will Change Radically in 2022

We can expect 2022 to be one of those years for hearing aids, a seminal year, one where evrything moving forward is different from what went before. While we expect the OTC regulations to be finally published, a couple of recent events are harbingers of the future. No matter what, you can expect the provision of hearing aids to change forever in the United States next year. The question is though, will it be a good or bad thing for consumers?

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GN has Acquired Online Hearing Aid Provider Lively

Lively Hearing launched in 2019 offering online sales of ReSound hearing aids to the States. In an interesting move, GN has acquired the company and will now have direct access to the largest telehealth market in the world. I think we can expect some interesting moves from Lively Hearing as the OTC and DTC hearing aid market begins to grow once the regulations are in place.

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Meet HelloGo, Sonova's New Direct To Consumer Hearing Aids

HelloGo is Sonova's new direct to consumer offering in the Australian market, sold online for $1599 a pair. The devices and the strategy are interesting and it is obvious that Sonova has put lessons learned from their Shift Hearing offering into action. While you can buy the aids online and fit them yourself, you can also avail of a Pro Service Package as an added extra priced at $250. This type of blended model makes a lot of sense, both for the customer and the company. Let's take a look at HelloGo

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Bluetooth Hearing Aids 2022 What Do You Need To Know

Bluetooth hearing aids have been with us for many years now, and they are becoming ubiquitous. But not all Bluetooth hearing aids are the same; the different protocols provide different capabilities. The new Bluetooth 5.2 protocol will eventually make this article meaningless, but until then, this is what you need to know so you can decide what flavour of Bluetooth is right for you.

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Signia AX Hearing Aid Features Explained

The explantion of hearing aid features never fails to amuse me, more often than not deep gobbledy gook full of insider phrases. Anyway, I decided to have a go at translating the features available in the new Signia AX range into plain English, you can thank me later.

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Signia Expands The AX Hearing Aid Range

Signia introduced the rechargeable custom hearing aid on the AX range at the beginning of November, they also introduced some other models including a new smaller Styletto, and a host of CROS styles. It is interesting to see that nearly all the models are rechargeable, with one lone Pure 312 powered by zinc-air batteries. Rechargeables are hugely popular in the marketplace, maybe we are seeing a drop in demand for traditionally powered hearing aids.

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ReSound Announces Hands-Free Calls for One Hearing Aids

Hands-free phone calls with hearing aids have been unique to Phonak and Unitron up to now. But ReSound has just announced the introduction of the feature for their ReSound One hearing aids connected to iPhones and iPads. It's an exciting development and it provides One users with a whole new level of convenience

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What can you expect from Phonak ActiveVent Receivers?

The ActiveVent is a fantastic idea, the concept makes total sense for people with good low-frequency hearing. It is an active feature during any sort of audio streaming and in very noisy situations. I have been wearing ActiveVents receivers for a couple of weeks now, first with instant fit tips, and then with custom made titanium tips. Here is what you need to know.

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Consumer hearing aid advice book

The Authors of The Little
Book of Hearing Aids

Independent advice guide

Buying hearing aids can be quite a daunting affair, not least because understanding the choices and technology available can be difficult. I have set out to make the incomprehensible gibberish understandable, explaining the types of hearing aids, their pros and cons, their technology and features in clear language.

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Helping You Understand

Simple Honest Advice

The amount of information available around hearing aids can be confusing and overwhelming. Technobabble about technology levels and features can be hard to decipher and want to make you run into the street screaming. You just want a damned hearing aid that will help you hear! We want to help you find one with simple, clear and easy to understand information about the features and the benefits, and what you can expect

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Real Ear Measurements in hearing aid fitting

Real Ear Measurements Are Essential For Hearing Aids

Gold Standard Fitting

Real Ear Measurements, REMs or Speech Mapping are imperative for best practice hearing aid fitting. It is our best advice to you, to find a hearing care provider who does offer them when you are purchasing. Ask any provider you deal with, do they offer probe tube measurements, if they say no, tell them you will go somewhere else.

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Hearing Test Consultation

A Network of Hearing Aid Providers in The UK and Ireland

Independent hearing Aid Centres

You might not know it already, but finding the right hearing healthcare professional is important to the outcome of the process. We want to make sure that you don't find out the hard way. We are building a network of trusted Independent Hearing Aid Centres so you can easily get the care and attention of a skilled and committed pro

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A Network of Earwax Removal Specialists in The UK and Ireland

Independent Earwax removal Centres

We are building a network of trusted Independent earwax removal specialists so you can easily get the care and attention of a skilled and committed pro

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What is Microsuction Earwax Removal & Why Does it Matter?

Many Independent Hearing Healthcare Professionals are offering Microsuction earwax removal, but what is it and why would it be better than other forms of ear cleaning?

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Widex hearing aids

Widex models including the Unique and Evoke Range

Unitron Hearing Aids

Unitron models including the Tempus and Max Range

Starkey hearing aids

Starkey models including the Made For iPhone Range

ReSound Hearing Aids

Resound models including the Linx 3D and Quattro Range

Oticon Hearing Aids

Oticon models including the new Opn S Brain Hearing Technology

Signia Hearing Aids

Signia models including the Styletto Connect and Nx Made For iPhone Technology range

Bernafon Hearing Aids

Bernafon models including the amazing Zerena range

Phonak Hearing Aids

Phonak models including the Belong and Marvel Range

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